White-label marina software your customers see as yours
Most marina platforms put their own name in front of your customers, and some put your slips on their marketplace next to the marina down the coast. BerthRight does neither. Your customers see your marina; the software stays out of the way.
Welcome back, Bennett
BrandingInjector · --brand-primary: #5BB0E5 · --brand-font: Interboatyard.berthright.appWhat carries your brand
Branding is configured per marina, so two marinas on BerthRight look like two different products to their customers.
- Primary brand colour and sidebar colour
- Your logo throughout the admin app and customer portal
- Font selection, so the typography matches your existing identity
- A custom login page background
- Your marina name on receipts and portal mail
- Your own branded subdomain, e.g. yourmarina.berthright.app
Your slips are not someone else's inventory
Marketplace platforms are incentivised to own the customer relationship, because the booking fee is their revenue. That means your slips appear next to competitors and a percentage of every reservation leaves the marina. BerthRight is a subscription: we are paid the same whether you book one boat or a hundred, so there is no reason for us to sit between you and your customer.
Why it matters commercially
Every touchpoint a boater has with your marina — the portal they pay through, the receipt they file, the reminder they get before their contract renews — is either advertising your marina or advertising a software vendor. Over a season, that is hundreds of impressions. White-labeling puts them all on your side of the ledger.
White-label questions
What does white-label actually include?
Per-tenant primary brand colour, sidebar colour, logo, font selection and login page background. Receipts and portal mail show your marina name, and your marina lives at its own branded subdomain such as yourmarina.berthright.app. Sign-in codes are the one exception and still come from BerthRight.
Will my customers know they are using BerthRight?
Not from the interface. The admin app and customer portal carry your marina's branding, your subdomain and your name on outbound mail. BerthRight is the software running underneath, not the brand your customers interact with.
Can I use my own domain?
Each marina gets a branded subdomain of the form yourmarina.berthright.app. Your logo, colours, font and marina name apply throughout the admin app and the customer portal served from it.
Are my slips listed on a public marketplace?
No. BerthRight is not a booking marketplace and does not list your slips alongside other marinas. Your inventory is yours, your customers come to you, and we take no commission on what you book.
Does white-labeling cost extra?
No. White-labeling is part of the subscription, not a premium tier. One flat monthly fee covers the entire software suite, priced by your maximum slip or storage count, whichever is higher.
Advertise your marina, not someone else's software.
Request a 20-min walkthrough and see your brand on it.